Longhorn CRM

The all-in-one CRM built for growing businesses. Capture leads, automate follow-ups, manage appointments, and protect your online reputation from a single platform.

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Why Longhorn CRM?

Everything you need to capture leads, close deals, and grow your business.

All-in-One Platform

Stop juggling multiple tools. Leads, messaging, scheduling, reviews, and automation all live in one place.

Automated Follow-Up

Never lose a lead to slow response. Automated sequences engage prospects within minutes, not hours.

Two-Way Messaging

Text and email customers from one inbox. See the full conversation history so nothing falls through the cracks.

Built for Local Business

Google Business Profile tools, review management, and local SEO features designed for service-based businesses.

Lead Capture & Pipeline ManagementTwo-Way CommunicationGoogle Business Profile ToolsAppointment SchedulingMarketing AutomationReputation & Review Management

What Longhorn CRM Does

A complete toolkit for lead generation, customer communication, and business growth.

Lead Capture & Pipeline Management

The Problem

Leads come in from multiple sources and get lost in spreadsheets, sticky notes, or forgotten inboxes

Our Solution

Capture leads from forms, landing pages, and ads into one centralized CRM. Track every opportunity through your sales pipeline with custom stages that match how you actually work.

Key Features:

Centralized contact database
Custom sales pipelines
Lead source tracking
Opportunity stage management

Two-Way Communication

The Problem

Customer conversations are scattered across email, text, and social media with no unified view

Our Solution

One inbox for everything: SMS, email, Facebook Messenger, and more. See the complete conversation history with each contact so your team always has context.

Key Features:

Unified conversations inbox
Two-way SMS messaging
Email integration
Facebook Messenger sync

Google Business Profile Tools

The Problem

Your Google Business Profile is neglected, reviews go unanswered, and competitors are outranking you locally

Our Solution

Manage your Google Business Profile directly from the CRM. Post updates, respond to reviews, track leads from Google, and keep your profile optimized for local search.

Key Features:

Profile optimization tools
Review monitoring and alerts
Post updates and promotions
Lead tracking from Google

Appointment Scheduling

The Problem

Booking appointments means endless back-and-forth calls and texts, and no-shows cost you money

Our Solution

Let customers book directly from your website or booking links. Automated reminders reduce no-shows, and calendar sync prevents double-booking.

Key Features:

Online booking pages
Automated reminders
Calendar sync (Google/Outlook)
Staff assignment and availability

Marketing Automation

The Problem

Manual follow-up is inconsistent and time-consuming. Leads go cold while you focus on other work.

Our Solution

Build automated workflows that nurture leads, send follow-ups, and trigger actions based on customer behavior. Your marketing runs even when you are focused elsewhere.

Key Features:

Drip campaigns and sequences
Trigger-based workflows
Automated lead nurturing
Multi-channel campaigns

Reputation & Review Management

The Problem

Getting reviews is hit or miss, and negative reviews sit unanswered, hurting your reputation

Our Solution

Automatically request reviews after jobs are completed. Monitor new reviews across platforms, get alerts for negative feedback, and respond quickly to protect your reputation.

Key Features:

Automated review requests
Review monitoring dashboard
Response templates
Negative review alerts

Built For

Longhorn CRM is designed for businesses that rely on leads, appointments, and local reputation.

Service Businesses

HVAC, plumbing, electrical, landscaping, cleaning, and other home service providers who need to manage leads and schedule jobs.

Local Businesses

Any business that depends on local customers, Google visibility, and online reviews to drive traffic and bookings.

Growing Teams

Businesses scaling up that need a centralized system for leads, communication, and customer management as the team grows.

Frequently Asked Questions

Common questions about Longhorn CRM.

What makes Longhorn CRM different from other CRMs?

Longhorn CRM combines lead management, two-way messaging, appointment scheduling, marketing automation, and reputation management in one platform. Most CRMs only handle contact management, leaving you to piece together other tools for communication and marketing.

Can I text customers directly from the CRM?

Yes. Longhorn CRM includes two-way SMS so you can text customers and they can reply directly. All conversations are logged in the contact record so your team has full context.

How does the Google Business Profile integration work?

Connect your Google Business Profile to manage it directly from the CRM. You can post updates, monitor and respond to reviews, track leads from Google, and optimize your profile for local search without leaving the platform.

Do you help with setup and training?

Yes. We handle the initial setup, configure your pipelines and automations, and train your team on how to use the system. We also provide ongoing support to make sure you get the most out of the platform.

Can Longhorn CRM work with my existing tools?

Longhorn CRM integrates with many popular tools including Google Calendar, Outlook, Stripe for payments, Facebook for ads and messaging, and more. We can also set up custom integrations through our development services if needed.

Ready to Streamline Your Business?

See how Longhorn CRM can help you capture more leads, automate follow-ups, and grow your business. Schedule a demo to see it in action.